Travel & Hospitality

Hotel Board Reader

Delivered a hospitality market intelligence solution enabling hotels to discover qualified leads, track competitor events, and automate sales workflows.

Overview

Serving the hospitality sector across Canada, Mexico, Thailand, the United Kingdom, and the United Arab Emirates, the client needed a platform to turn raw field research into actionable sales intelligence. TatvaSoft built a solution that helps hotels identify personalized leads, track daily competitor event updates, automate sales workflows, and manage group bookings from a single platform.

Customer

A sales and marketing solutions provider empowering hospitality businesses with intelligent lead management and competitive market visibility.

United States

Challenge

In the Hospitality industry, competitiveness, and service offering goes hand in hand and hence it is important to be aware of competitive offerings in order to stay ahead of the peers. Monotonous tasks consume most of the time but are yet demanding. So to make sure the problem is addressed and not neglected, the client decided to create an application. This application aimed to convert all the collected information from raw field research to insightful data. It can also be sold as a service.

To create a powerful search engine and mapping tool that can extract massive data of groups, hotels, and events.
Inability to identify personalized leads.
Unable to automate and smoothen sales processes from lead generation to event planning and meeting management.
Unable to track updates on the upcoming events of the competitor’s hotels on a daily basis.
Manual efforts in the process of phone verification for the data entered about events.
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Solution

In order to boost sales and generate more customer leads, the client decided to capitalize on each raw lead. For that it is imperative for the business to create a platform, addressing lead generation activities. TatvaSoft understood the client’s concerns comprehensively and created a powerful solution using .NET (C#) Framework.

It includes following modules for different sales and marketing activities

1. Smart Search

Smart search module provides capabilities like:
- Flexible booking dates option with dynamic input of dates that range from a specific date, year, and month.
- Comp sets scored against your property
- Comp Sets ordered by relevance
- Identifying exact keyword searches for property names & group names
- Function name searches (a type of function)
- Interactive map searching by radius.
- Industries, segments, and subsets
- Daily square footage used
- Meeting/function length (Hours/Days)
2. Graphical Views

With this module users can create multiple graphical views of the platform using the dashboard, calendar, map views to quickly provide access to all recent activity of your comp set, local area, or other preset criteria. Users can also create their own dashboards, calendar, and map views or search with a customized view..
3. Automated Reports

This feature enables users to set up reports that can be automatically delivered to your inbox on a regular basis, so you always know what's going on with your comp sets.

Expertise

Tools & Technologies

.NET
C#
Microsoft SQL Server
Telerik
Day-Pilot
Google Map

Result

With our custom software solution of tracking lead generation activities of Hotel, the client’s business has accelerated productivity by streamlining different process. This solution developed by a leading .NET Technology , delivered a brilliant, future-ready solution to a Spanish client. The client has successfully reaped multiple business benefits such as

Helped property to build unlimited comp sets and access their event data
Easy to find leads that match with customer property
Stood ahead of peers and gained competitive advantage
Automated sales activities that enhanced efficiency and reduced lead time and increase customer conversions

Ready to Build Your Custom Application Solution?

Tatvasoft is a reputed CMMI level 3 software and mobile app development company. When it comes to software development companies, Tatvasoft strives to be the best.

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